DAMPAK APLIKASI CHATGPT TERHADAP DUNIA USAHA

Authors

  • RAYYAN SUGANGGA Sekolah Tinggi Ilmu Ekonomi Indonesia Malang
  • INTAN PERMATA SARI Sekolah Tinggi Ilmu Ekonomi Indonesia Malang
  • BIMA TEGUH WIJAYANTO Sekolah Tinggi Ilmu Ekonomi Indonesia Malang

DOI:

https://doi.org/10.51881/jak.v21i2.45

Abstract

The use of ChatGPT is increasingly widespread, including in the business world. ChatGPT like technology in general has 2 sides, namely positive and negative sides. This article intends to examine more deeply the potential benefits of ChatGPT in the business world including its negative impacts and risk mitigation. This article is in the form of a critical review of the ChatGPT Application by conducting application user experience testing and literature studies. From this research it can be found that ChatGPT does bring benefits, but also carries negative risks for workers or humans in general, so risk mitigation needs to be prepared such as increasing skills, wisdom and critical thinking.

 

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Author Biographies

INTAN PERMATA SARI, Sekolah Tinggi Ilmu Ekonomi Indonesia Malang

 

 

BIMA TEGUH WIJAYANTO, Sekolah Tinggi Ilmu Ekonomi Indonesia Malang

 

 

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Published

10-08-2023

How to Cite

RAYYAN SUGANGGA, INTAN PERMATA SARI, & BIMA TEGUH WIJAYANTO. (2023). DAMPAK APLIKASI CHATGPT TERHADAP DUNIA USAHA. Akademika : Jurnal Manajemen, Akuntansi, Dan Bisnis., 21(2), 74–77. https://doi.org/10.51881/jak.v21i2.45